Here at Postmark, we believe email delivery shouldn’t be a mysterious black box. That’s why we created the SMTP...
What the heck is BIMI?
I don’t blame you for asking. Honestly it sounds like a new Scandi-style furniture company, or maybe an...
API Bulk: The Final Frontier
Traditionally Postmark has focused on sending only transactional messages with the highest deliverability standards, and that’s produced a...
How blacklists don’t work
Oh, how I love tossing an IP into multirbl.valli.org, a true one-stop-shop to instantly check “all the things.” But...
My file is not small, it’s fun-sized!
Your message file size matters. Some may think it’s great to send a ton of content in one...
Filtering changes at Gmail
In the past couple of weeks, we’ve seen multiple customers report that their messages to Gmail/GSuite recipients are...
How to check your IP reputation
Your IP represents the sending environment, typically a shared IP owned by your email service provider (ESP). Knowing...
How to check your domain reputation
While IP reputation is still important, most people are sending mail over an IP shared with other senders....
Reacting to Gmail reputation-based bounces
We’ve all been there—that message you’ve been waiting for is finally found in the depths a Gmail spam...
How to warm up a domain
Perhaps you’ve started a new business, you’re going through a branding shift, or maybe you’re just adding a...
Reacting to Gmail reputation-based bounces
We’ve all been there—that message you’ve been waiting for is finally found in the depths a Gmail spam...